Daniel Turner

Founder and director of Quirkos, Dr Daniel Turner has 20 years of expertise in qualitative research in academia and wider social research

📍 Edinburgh

process

What is a Qualitative approach?

The benefit of having tastier satsumas is difficult to quantify: to turn into a numerical, comparable value. This is essentially what qualitative work does: measure the unquantifiable quality of something. Just don’t ask what we mean by Quality

quirkos

A new Qualitative Research Blog

While hosted by Quirkos, the main aim for this blog is to promote the wider use of qualitative research in general. We will link to other blogs and articles (not just academic), have guest bloggers, and welcome comments and discussion.